Open ended sales questions are the pinnacle of healthy sales conversations. Questions and probing techniques help buyers make purchasing decisions, without you needing to pitch or sell to them. The fact that the discovery stage is often pointed to as THE most crucial stage of the sales process, highlights the importance of sales people being able to ask effective questions.
Thinking of the right questions to ask at the right time can be challenging however. That’s why we’ve put together a list of some our favourite probing questions and open ended questions that can be used in your sales conversations today: