Refract Conversation Intelligence

Lisa Kalner Williams, Sales Enablement Manager at Agorapulse shares how she uses Refract to empower her sales team with the tools they need to succeed. According to Lisa, day-to-day, there is no better way to capture competitive intelligence, positioning and feedback than listening to a call, analysing the data and coaching teams based on that data.

Roel De Wever and Charlie Ceustermans from Rydoo used to manually record and review their teams calls ad-hoc. Implementing Refract they now check, grade, and review calls quickly and accurately, coaching reps on areas for improvement, and dramatically improving the quality of handover between teams.

Sam Patel, Inside Sales Director at Neopost shares the night and day difference Refract has made to the Inside Sales function. Moving away from an inefficient process of trying to search and find calls to now being able to identify, grade, and coach calls as part of an ongoing development process, in seconds.

Ethan-Jak Anderson, Sales Performance Coach at Arco shares how using Refract has helped his team to increase offer rate (product mentions per call) by 75%, and RPC figure (Right Party Contact) from 13.6% to 16%, meaning each agent speaks to at least two additional decision-makers per day, adding on average an extra 11 sales per day to the bottom line - all by tracking and measuring performance with Refract Conversation Intelligence.

John Richardson, Director at ExP Recruitment shares how his team have been able to unlock what top billers in the team do differently, using Refract. Removing the need to manually listen to each and every call has enabled ExP to find key moments to replicate across the team, leading to better performance and more placements.