Allego for Marketing
Maximize Sales Content Adoption
Manage, distribute, track, and activate content with relevant context to drive seller adoption and maximize ROI.
The Right Content At the Right Time
Learn how Wind River used Allego to drive greater adoption of sales content and shorten sales cycles.
A Game-Changing Approach to Content
Deploy, manage, and activate sales content—easily and with richer context—to ensure sellers use content to its fullest potential.
Empower Sales Teams to Sell More Confidently and Effectively
Give sales teams easy access to the right content at the right time—along with the know-how to use it effectively.
Share the latest knowledge, product messaging, and market updates to equip reps with the most current information.
Spur salespeople to capture and share bite-sized videos, demos, and win stories in minutes.
Gather in-depth seller feedback in real time to learn what’s working—and what’s not—to hone messaging and drive more business.
Develop & Deliver Content More Effectively
Create and curate the most relevant marketing content, train reps how to use it, and track content engagement quickly and easily.
Share product content, solution briefs, and messaging easily
Provide just-in-time resources for deal prep and product rollout
Track and measure content effectiveness using trackable email and browser plugins that automatically tie to a CRM
Gather and share rep win stories and competitive intel easily
Equip Sellers with The Tools They Need for Success
Empower your sellers to deliver a modern buying experience customized for every prospect.
Build branded Digital Sales Rooms to deliver deal-specific prospect content
Drive higher prospect engagement by empowering sellers to create and share personalized video messages with buyers
Equip reps with “best bet” recommendations at each deal stage with supporting explainer videos for context
Help sellers guide buyers through curated content experiences based on marketing’s asset recommendations
Empower Sellers and Drive Content Adoption
Distribute and update new content easily, deliver personalized content recommendations, and gain an in-depth understanding of content use.
Enable sellers to use sales content correctly and effectively
Collaborate with your sales force to boost content adoption
Gather feedback and mine analytics to hone messaging
Harvest subject matter insights and seller best practices
In this digital age, it's difficult to build up trust and credibility. Using Allego for virtual selling has set our reps up for success in separating themselves from the competition.
We use Allego to bridge the gap. There are gaps that exist between those who create content in our organization and those who need it the most. What I can tell you is in a world of inches, we're driving about 98% compliance on every video that has been launched.
With Allego, you understand whether somebody opened [a video] and how long they watched the video using the dashboards. You have good stats as to how content is being used. Other platforms are designed just to get the video content out there. Allego provides the interactive element.
Insights and Resources for Modern Sales Content Management
Want to learn more? Check out these resources to elevate sales content management.
2022 Forrester Wave™: Sales Content Solutions
Download the Forrester report to learn why Allego is a leader.
Get the ReportReady to Take the Next Step? See Allego in Action.
Find out how you can drive greater content adoption and effectiveness at the moment of need while increasing buyer engagement and impact.
See a Demo